In branding, perception is everything and everything is perceived.

If the moments in your storytelling don’t coalesce into a cohesive narrative, then the plot gets lost.

In my 10 years of working for brands in retail, the arts, hospitality, & education, I’ve sat at the table where decisions get made and I’ve also cleaned the floors.

I want to look at your brand or project from all angles.

From the core essence of your mission, I will provide you with a unified visual suite or an individual service that offers the greatest emotional impact to your unique audience.

Our collaboration can include, but is not limited to:

★ strategic brand direction

  • vision: an inspired session to define what we’re doing (and why)

  • audit: an analysis + discussion of what’s working so far (and why) vs. what we want to (re)invent

  • direction + deliverables: I present you with a strategic plan for executing the desired content

★ brand identity toolkit

  • logo design

  • color palettes

  • typeface set

  • best practices reference sheet

★ graphic design

  • marketing assets for use across web, social, and/or print

  • a system of content designed to be modified for future use

  • website design

  • product packaging

★ photography

  • product imagery

  • lifestyle/editorial imagery

★ videography

  • concept writing, direction, shooting + editing of short form content

  • for scaled productions, I’m happy to tap my network to build a team